![]() ![]() "We're thrilled to welcome this new group of dynamic creators to the pocket.watch family and look forward to building on their phenomenal success." "At pocket.watch we want kids around the world to see themselves in our content and are focused on partnering with creators who add exciting, diverse perspectives to our portfolio," said Chase Landau, SVP Creator Management, pocket.watch. In partnering with pocket.watch, creators also have the potential to create original IP inspired by their channels. In addition to content distribution increases, these new creators also open the doors for additional advertising offerings to brands looking to engage kids and family audiences. ![]() Representing topics ranging from yoga and mindfulness to food, and crafts, as well as formats including animation, each new creator has a strong and dedicated following on YouTube, and joins pocket.watch to build upon their existing fandom and expand into new formats.Ĭontinuing to focus on diversity in representation, as well as in format, and in content, the company has welcomed talents such as Hungry FAM, an Asian American family, and Kamdenboy & Kyraboo, an African American brother-sister duo, as well as Yogapalooza focusing on yoga for kids, and Woohoo Storytime, a curriculum-based animation channel. These additions build upon the company's May 2022 addition of 13 new creators and its most recent October 2022 announcement of the signing of teen magician, Dan Rhodes.
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